Collection: Crywolf

Crywolf is a premium, New Zealand-designed brand dedicated to getting kids back into nature. Launched in 2018, the brand fills a crucial gap for parents who refuse to let a little rain ruin outdoor playtime.

Every collection seamlessly blends functional, high-performance protection with a distinctively cool aesthetic. From their famous waterproof jackets to sun-smart swimwear, Crywolf garments are built for rugged adventures while remaining incredibly comfortable for everyday wear.

With a strong commitment to the planet, Crywolf proudly uses sustainable practices, including fabrics made from recycled water bottles. Durable, eco-conscious, and packed with attitude, Crywolf is the ultimate gear for inspiring the next generation of great outdoor explorers.