{"title":"Eat","description":"\u003cp\u003e\u003cspan\u003eOur baby eating utensils and bibs are thoughtfully chosen to make first foods easier, cleaner, and more enjoyable for both baby and parent. From soft silicone spoons and easy grip feeding sets to waterproof bibs with handy catch pockets, each piece is designed to support little ones as they learn to self-feed. \u003c\/span\u003e\u003cspan\u003ePractical yet beautifully designed, our range focuses on safe, food-grade materials that are gentle on gums, easy to clean, and durable enough for everyday use. Whether it’s for messy mealtimes at home or on the go, these essentials help turn learning to eat into a more confident, less stressful experience.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"yj6qo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e","products":[{"product_id":"mushie-silicone-bib","title":"Mushie | Silicone Baby Bib","description":"\u003cp\u003eKeep your little one feeling comfy and clean with our fun-loving collection of silicone baby bibs. Designed in Sweden, Mushie baby bibs feature classic patterns, capturing a look that is both timeless and elegant.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDetails\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMade with 100% food-grade silicone\u003c\/li\u003e\n\u003cli\u003e100% BPA, BPS, PVC and phthalate free.\u003c\/li\u003e\n\u003cli\u003eSilicone bib measures 11.06 x 9.49 x 1.65\" (28 x 24.1 x 4.19 cm)\u003c\/li\u003e\n\u003cli\u003eBibs feature rounded, built-in neck fasteners for a snug and comfy fit.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eRecommended Care\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eDishwasher safe. Top rack recommended.\u003c\/p\u003e","brand":"Eco Nest","offers":[{"title":"Bows","offer_id":47356655141058,"sku":null,"price":32.0,"currency_code":"NZD","in_stock":true},{"title":"Circus","offer_id":47356655173826,"sku":null,"price":32.0,"currency_code":"NZD","in_stock":true},{"title":"Rainbows","offer_id":47356655206594,"sku":null,"price":32.0,"currency_code":"NZD","in_stock":true},{"title":"Dino","offer_id":47356655239362,"sku":null,"price":32.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/0992\/7106\/files\/IMG-2004.webp?v=1775424595"},{"product_id":"mushie-long-sleeve-bib","title":"Mushie | Long Sleeve Bib","description":"\u003cp\u003e\u003cspan\u003eKeep the kids clean at mealtimes and art projects with the Mushie water-resistant Long-sleeve Bib Olive Checkers. Its wide pocket easily catches food while the bib stays secure and fully covers outfits. With a velcro closure at the back of the neck, it's perfectly sized for littles between 6 and 24 months. Parents appreciate the wipe-clean material that's also safe for washing machines so you can embrace the day without clothing stains.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\n\u003cp\u003eMaterial: 100% polyester, 100% cotton trim\u003c\/p\u003e\n\u003cp\u003eSize: 32cmw x 41cml | Suitable for babies 6-24 months approx\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Eco Nest","offers":[{"title":"Check","offer_id":47356655468738,"sku":null,"price":30.0,"currency_code":"NZD","in_stock":true},{"title":"Pastel","offer_id":47356655501506,"sku":null,"price":30.0,"currency_code":"NZD","in_stock":true},{"title":"Rainbow","offer_id":47649893974210,"sku":null,"price":30.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/0992\/7106\/files\/Mushie_Long_Sleeve_Bib.webp?v=1777507588"},{"product_id":"bib-flower","title":"Bib | Boho Daisies","description":"\u003cp\u003eA bib fit for café use.  Their extra large size minimises the risk of soiled clothes.  Pattern placement may vary to that pictured.\u003c\/p\u003e\n\u003cp\u003e\u003cu\u003eComposition:\u003c\/u\u003e  100% cotton front.  Backed with Bamboo French Terry.  Pearl snap fastner.\u003c\/p\u003e\n\u003cp\u003e\u003cu\u003eSize:\u003c\/u\u003e 32cm high x 22cm wide\u003c\/p\u003e\n\u003cp\u003e\u003cu\u003eCare Instructions:\u003c\/u\u003e  We are all busy mums. Chuck them in the washing machine and the dryer.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFREE SHIPPING WITHIN NEW ZEALAND\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Pretty Kiwi","offers":[{"title":"Default Title","offer_id":47356666904770,"sku":null,"price":18.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/0992\/7106\/files\/IMG-5430.jpg?v=1775424693"},{"product_id":"chai-baby-babyccino-fluffy-cups","title":"Chai Baby | Fluffy Cups","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThe cutest and most eco-friendly way for your child to enjoy their milk.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eThese cups are sure to brighten up any child’s day. Their compact size and sturdy construction make them perfect for little hands with big personalities.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e100% biodegradable bamboo cup with durable silicone lid and straw.\u003c\/p\u003e\n\u003cp\u003eDishwasher safe.\u003c\/p\u003e\n\u003cp\u003eCup size: 7cm (height), 6.8cm top diameter (width).\u003c\/p\u003e\n\u003cp\u003eCup volume: 120ml\u003c\/p\u003e","brand":"Chai Baby","offers":[{"title":"Delightful Daisy","offer_id":47356667199682,"sku":null,"price":25.0,"currency_code":"NZD","in_stock":true},{"title":"Kiwi","offer_id":47356667232450,"sku":null,"price":25.0,"currency_code":"NZD","in_stock":true},{"title":"Silly Shark","offer_id":47356667265218,"sku":null,"price":25.0,"currency_code":"NZD","in_stock":true},{"title":"Little Traveller","offer_id":47503408824514,"sku":null,"price":25.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/0992\/7106\/files\/FullSizeRender_6c41f8a5-02de-48ae-85c6-9e5819842095.jpg?v=1775424695"},{"product_id":"bib-100-linen-tikka","title":"Bib | 100% Linen Tikka","description":"\u003cp\u003eA bib fit for café use.  Their extra large size minimises the risk of soiled clothes.  Pattern placement may vary to that pictured.\u003c\/p\u003e\n\u003cp\u003e\u003cu\u003eComposition:\u003c\/u\u003e  100% linen front.  Backed with Bamboo French Terry.  Pearl snap fastner.\u003c\/p\u003e\n\u003cp\u003e\u003cu\u003eSize:\u003c\/u\u003e 32cm high x 22cm wide\u003c\/p\u003e\n\u003cp\u003e\u003cu\u003eCare Instructions:\u003c\/u\u003e  We are all busy mums. Chuck them in the washing machine and line dry .\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFREE SHIPPING WITHIN NEW ZEALAND\u003c\/strong\u003e\u003c\/p\u003e","brand":"Pretty Kiwi","offers":[{"title":"Default Title","offer_id":47356667330754,"sku":null,"price":18.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/0992\/7106\/files\/IMG-2365.png?v=1775424699"},{"product_id":"bibs-latex-bottle-nipple-2-pack","title":"BIBS Latex Bottle Nipple (2 pack)","description":"\u003cp data-mce-fragment=\"1\"\u003eThe nipple is produced from natural rubber latex. Since natural rubber latex is a natural material, color variation may occur.\u003cbr data-mce-fragment=\"1\"\u003eOur bottle nipples come in two different flows: a slow flow and a medium flow.\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eRound nipple in natural rubber latex\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eRecommended by midwives to support natural breastfeeding\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eDesigned with an anti-colic function\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Kollektive","offers":[{"title":"Slow Flow","offer_id":47356668313794,"sku":null,"price":16.99,"currency_code":"NZD","in_stock":true},{"title":"Medium Flow","offer_id":47356668346562,"sku":null,"price":16.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/0992\/7106\/files\/IMG_8271.jpg?v=1775424708"},{"product_id":"bibs-baby-glass-bottles","title":"BIBS Baby Glass Bottles (3 colours)","description":"\u003cp data-mce-fragment=\"1\"\u003eThe BIBS baby bottle is carefully designed for babies and parents. The bottle is designed with the child’s needs in mind and is made of borosilicate glass, which is temperature- and thermal shock-resistant, durable, and much more.\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eMade of borosilicate glass which is extremely durable and heat resistant\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eDoes not emit microplastics into the milk\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eRound nipple in natural rubber latex (slow flow)\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eRecommended by midwives to support natural breastfeeding\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eDesigned with an anti-colic function\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAll parts are made of 100% safe food-grade material\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Kollektive","offers":[{"title":"110ML (4OZ) \/ Ivory","offer_id":47356668379330,"sku":null,"price":35.08,"currency_code":"NZD","in_stock":true},{"title":"110ML (4OZ) \/ Blush","offer_id":47356668412098,"sku":null,"price":35.0,"currency_code":"NZD","in_stock":true},{"title":"225ML (8OZ) \/ Ivory","offer_id":47356668444866,"sku":null,"price":45.0,"currency_code":"NZD","in_stock":true},{"title":"225ML (8OZ) \/ Blush","offer_id":47356668477634,"sku":null,"price":45.0,"currency_code":"NZD","in_stock":true},{"title":"110ML (4OZ) \/ Cloud","offer_id":47356668510402,"sku":null,"price":35.0,"currency_code":"NZD","in_stock":true},{"title":"225ML (8OZ) \/ Cloud","offer_id":47356668543170,"sku":null,"price":35.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/0992\/7106\/files\/C36D1BDC-25B5-4DF5-8489-A2C50CACA941.jpg?v=1775424711"},{"product_id":"bib-flower-power","title":"Bib | Flower Power","description":"\u003cp\u003eA bib fit for café use.  Their extra large size minimises the risk of soiled clothes.  Pattern placement may vary to that pictured.\u003c\/p\u003e\n\u003cp\u003e\u003cu\u003eComposition:\u003c\/u\u003e  100% cotton front.  Backed with Bamboo French Terry.  Pearl snap fastner.\u003c\/p\u003e\n\u003cp\u003e\u003cu\u003eSize:\u003c\/u\u003e 32cm high x 22cm wide\u003c\/p\u003e\n\u003cp\u003e\u003cu\u003eCare Instructions:\u003c\/u\u003e  We are all busy mums. Chuck them in the washing machine and the dryer.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFREE SHIPPING WITHIN NEW ZEALAND\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Pretty Kiwi","offers":[{"title":"Default Title","offer_id":47356669231298,"sku":null,"price":18.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/0992\/7106\/files\/image_bcefd1ea-48a7-4fec-8b95-2cfd8b60999e.jpg?v=1775424723"},{"product_id":"mushie-snack-cups","title":"Mushie | Snack Cups","description":"\u003cmeta charset=\"utf-8\"\u003e \u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"product-description rte\" data-mce-fragment=\"1\" itemprop=\"description\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eDesigned with two small handles for an easy grip for little hands, our silicone snack cup is spill-proof for any baby to take on the go. The soft opening ensures baby's hands can slide easily in and out, while keeping food securely inside. This snack cup is a must-have for toddlers on the move.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eMade with BPA-free and chemical-free food grade silicone\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eCare Instructions:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eDishwasher safe\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eIf washing by hand, make sure to dry after cleaning\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eCan resist temperatures from -40 degree to 392 degrees\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003e\u003cspan class=\"a-list-item\" data-mce-fragment=\"1\"\u003eWarning:\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAdult supervision is required while product is in use. Babies and children should not be left alone with any feeding products at any time.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e","brand":"Eco Nest","offers":[{"title":"Blush","offer_id":47356669853890,"sku":null,"price":32.0,"currency_code":"NZD","in_stock":true},{"title":"Dried Thyme","offer_id":47356669886658,"sku":null,"price":32.0,"currency_code":"NZD","in_stock":true},{"title":"Shifting Sand","offer_id":47356669919426,"sku":null,"price":32.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/0992\/7106\/files\/Mushie_Snack_Cups.jpg?v=1775424734"},{"product_id":"bib-stone-ticking","title":"Bib | Stone Ticking","description":"\u003cp\u003eA bib fit for café use.  Their extra large size minimises the risk of soiled clothes.  Pattern placement may vary to that pictured.\u003c\/p\u003e\n\u003cp\u003e\u003cu\u003eComposition:\u003c\/u\u003e  100% cotton front.  Backed with Bamboo French Terry.  Pearl snap fastner.\u003c\/p\u003e\n\u003cp\u003e\u003cu\u003eSize:\u003c\/u\u003e 32cm high x 22cm wide\u003c\/p\u003e\n\u003cp\u003e\u003cu\u003eCare Instructions:\u003c\/u\u003e  We are all busy mums. Chuck them in the washing machine and the dryer.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFREE SHIPPING WITHIN NEW ZEALAND\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Pretty Kiwi","offers":[{"title":"Default Title","offer_id":47356671131842,"sku":null,"price":18.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/0992\/7106\/files\/Pretty_Kiwi_Bib_Stone_Ticking.jpg?v=1775424750"},{"product_id":"mushie-fork-and-spoon-set","title":"Mushie | Fork and Spoon Set","description":"\u003cp\u003eWith soft colours and clean design, this flatware fork and spoon set is simple and elegant—and easy for your toddler and child to hold. 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Chuck them in the washing machine and line dry .\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFREE SHIPPING WITHIN NEW ZEALAND\u003c\/strong\u003e\u003c\/p\u003e","brand":"Pretty Kiwi","offers":[{"title":"Default Title","offer_id":47356673163458,"sku":null,"price":18.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/0992\/7106\/files\/IMG-2372.jpg?v=1775424773"},{"product_id":"bib-100-linen-olive","title":"Bib | 100% Linen Olive","description":"\u003cp\u003eA bib fit for café use.  Their extra large size minimises the risk of soiled clothes.  Pattern placement may vary to that pictured.\u003c\/p\u003e\n\u003cp\u003e\u003cu\u003eComposition:\u003c\/u\u003e  100% linen front.  Backed with Bamboo French Terry.  Pearl snap fastner.\u003c\/p\u003e\n\u003cp\u003e\u003cu\u003eSize:\u003c\/u\u003e 32cm high x 22cm wide\u003c\/p\u003e\n\u003cp\u003e\u003cu\u003eCare Instructions:\u003c\/u\u003e  We are all busy mums. Chuck them in the washing machine and line dry .\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFREE SHIPPING WITHIN NEW ZEALAND\u003c\/strong\u003e\u003c\/p\u003e","brand":"Pretty Kiwi","offers":[{"title":"Default Title","offer_id":47356673196226,"sku":null,"price":18.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/0992\/7106\/files\/IMG-2379.jpg?v=1775424774"},{"product_id":"bib-100-linen-blush","title":"Bib | 100% Linen Blush","description":"\u003cp\u003eA bib fit for café use.  Their extra large size minimises the risk of soiled clothes.  Pattern placement may vary to that pictured.\u003c\/p\u003e\n\u003cp\u003e\u003cu\u003eComposition:\u003c\/u\u003e  100% linen front.  Backed with Bamboo French Terry.  Pearl snap fastner.\u003c\/p\u003e\n\u003cp\u003e\u003cu\u003eSize:\u003c\/u\u003e 32cm high x 22cm wide\u003c\/p\u003e\n\u003cp\u003e\u003cu\u003eCare Instructions:\u003c\/u\u003e  We are all busy mums. 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